When I first heard the news that Florida Tech was going to be one of the sponsors for a local build of the popular hit show Extreme Makeover: Home Edition (EMHE), I was quite excited. I immediately saw this as a great opportunity to go out and make a difference for a deserving family. As a fan of the show, I knew that whoever would be the recipient of a new house, would be deserving of it.
One of the most interesting things about the Space Coast edition of EMHE was the way that it was announced and marketed to the general public. Social media outlets, such as Facebook, Twitter and Foursquare were heavily used to publicize the event. This seemed to me like a way to reach out to the younger generation and get them involved with giving back to a deserving family. One of the things that proved the importance of social media in the world today was a VIP event that was put on by the people working on the EMHE build. Through a Brevard County Social Media group, called #Get Social Brevard, a Tweet-up was planned. Even though I am not an active user of Twitter, I relished the opportunity and was able to get myself invited to the event. At the event, various people that use social media as their primary advertising for their business walked around and spoke to different people as to the advantages and drawbacks to the high-tech world that we are in now.
The Tweet-up, however; was not the first time that I stepped on the EMHE build site. When I had first learned of when the build would actually be going on, I quickly realized that it would be the first week of classes during the second semester of my junior year at Florida Tech. For those that may not know, that is typically the hardest semester that you will face in college. I saw this opportunity, and decided to jump all over it. I signed up to work the overnight shifts as I figured that this would be one of the less popular shifts during the build. I also knew that it would be the best opportunity for me to actually do something on the build site, and not just sit around watching all the filming.To read more, click here